CASE STUDY

Cuby

Radically changing how homes are built with Mobile Micro-Factories.

RETURN ON INVESTMENT

430K+

Views generated across platforms

8+

Investor conversations for upcoming fundraise

THE COMPANY

Cuby is a deep-tech construction company based in New York that develops both hardware and software to radically change how homes are built: it operates Mobile Micro-Factories (MMFs) — small, transportable factories that make highly standardized building components on-site or nearby — to dramatically reduce labor, increase speed, and cut costs in home construction.

OUR JOURNEY

2024

The Beginning

We met Aleks Gampel in 2024 through an investor and became friends quickly. He hosted us at his office in New York and we began to help them with small media posts.

OCT 2025

The Mini Documentary

In October, 2025, we had the opportunity to film a mini documentary about Cuby to showcase their engineering accomplishments.

Behind the scenes production
ANIMATION

Visualizing the Business Model

To translate the Cuby business model from words to visuals, we created an animation to showcase their Micro Mobile Factory.

Animation storyboard

BRINGING IT TOGETHER

With the footage of their facilities, interviews with the founders and their leading investor, Abdo Hajj from Type One, we were able to put together the video.

Cuby announcement